Fashion with Trend

If you’re like me, October 31 is a day to watch your favourite horror movies, eat an obscene amount of candy and slap together a last-minute costume for the sake of feeling involved. The finishing touch — and best part — of this annual tradition? Gawking at celebrity Halloween costumes. Because for the rich and famous, this is more than just any other holiday. It’s a challenge.

With the pressure of red carpet outfit rankings and best-dressed street style lists, getting ready for any old outing is like a sport to celebrities. So Halloween, in turn, is the Olympics. From wearing gravity-defying getups to spending hours undergoing makeup transformations, celebrities know how to make Halloween into a spectacle. And with the wholehearted return to in-person festivities, high-profile costumes in 2022 are making up for lost time.

 

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Take Heidi Klum. From Ogre to ageing grandmother, the model’s yearly transformations have made her the “queen of Halloween.” And each year, the pressure to one-up — or at least live up to — her previous looks builds. Case in point: her highly-anticipated 2022 ensemble reportedly took 14 hours to create. “I can’t let my Halloween fans down,” she told E! News, calling this costume her best one yet.

Which Heidi Klum Halloween look is your favorite? pic.twitter.com/zWwW8dwNio

— Prime Video (@PrimeVideo) October 30, 2022

There’s such an urge to go viral, and it’s not hard to see why. Historically speaking, consistently high-quality costumes elevate a celeb’s street cred. Building a reputation for epic Halloween celebrations can take someone from A-list to icon. It’s why, each year, the Kardashian-Jenners give us special-effects-filled photoshoots and transform their mansions into elaborate haunted houses. Or perhaps why they continued on with maskless Halloween parties amid a raging pandemic.

 

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Not to mention, extravagant celebrity costumes give the world another reason to keep talking about them. I can’t remember what I had for dinner yesterday, but I vividly recall Lizzo’s Baby Yoda costume in 2021. Naturally, this year, she continued her shock-factor legacy with elaborate transformations into both Marge Simpson and Miss Piggy.

 

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When you’re famous, there are simply different parameters — and expectations — for Halloween. After all, if you wear a rubber catsuit to do some casual shopping, the bar is understandably higher when you’re actually expected to dress up. As such, festivities are not bound to the constraints of October 31. Celebrity costumes are often posted weeks in advance — because, of course, one is never enough.

This year, Kylie Jenner has had a myriad of over-the-top ensembles. She became the Bride of Frankenstein in a custom Jean Paul Gaultier bandage gown. She did a magazine-worthy photoshoot as Elvira, the Mistress of the Dark. She was superimposed into a cartoon poster as a latex-donning, alien-fighting space warrior. And she’s gone viral in each.

Then there’s the anonymity of it all. With prosthetics, elaborate makeup and shockingly realistic props, Halloween is a time when celebrities can revel in unabashed ugliness. In fact, looking conventionally “good” is frowned upon. Some of this year’s winning getups — like Janelle Monáe as Plavalaguna from The Fifth Element or Kim Kardashian as Mystique from X-Men — are objectively weird.

 

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The thing is, at Halloween, celebrities’ knack for impracticality tends to come in handy. They can turn out imaginative looks without worrying about sensible everyday situations, like being stuck in a long line wearing uncomfortable shoes or taking weather conditions into account. In fact, it’s arguably the one time of year when being out of touch actually does some good. For famous people, Halloween is a competition; a way of performing their relevancy and putting their star status to the test. And fans are the ever-eager judges.

watching different celebrities get dressed up for halloween is truly top tier entertainment it’s like being a judge at a costume contest

— ❦ (@saintdoII) October 29, 2022

To us non-celebs, Halloween might be an opportunity to live out a fantasy for the day. But for celebrities, it’s a time of year when they get a break from being themselves. After all, stars are already donning costumes every day with meticulously crafted social media posts, pre-planned paparazzi shots and actual on-screen performances. Halloween, by contrast, offers the opportunity to trade the mundane mask of stardom for a more exciting one.

 

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Every year, one of the most popular costumes among famous people is simply dressing up as other famous people. And 2022 was no exception. Lori Harvey was Beyoncé. Megan Fox and Machine Gun Kelly were Pamela Anderson and Tommy Lee. Addison Rae was Lady Gaga and Kate Moss. It seems Halloween and fame culture are inextricably linked. And perhaps that’s because, ultimately, being a celebrity is the biggest costume of all.

The post Why Is Halloween So Important to Celebrities? appeared first on FASHION Magazine.

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Fashion with Trend

 

This article was originally published in June 2016. 

In June 2016, hundreds of people gathered in a mass virtual hex, organized by Iowa-based witch Melanie Elizabeth Hexen and intended to put a spell on Brock Turner, the 20-year-old former Stanford University student who was convicted of raping an unconscious woman (later self-identified as Chanel Miller) behind a dumpster.

“I felt good that there was something that I could do about my feelings of anger and helplessness about this case specifically,” says Paige Vanderbeck, a.k.a. The Fat Feminist Witch, a Windsor, Ont.-based witch and tarot card reader who participated in the hex. ”It also felt good to part of a community who felt the same way I did and felt compassion for the survivor of the assault. It felt good to be surrounded by like-minded people.”

Vanderbeck says she doesn’t typically do a lot of cursing or hexing, but was compelled to participate after reading comments on the Facebook event post for the hex from survivors of sexual assault. “I was really inspired by all of these people, many (but not all) of them women, who were taking this other person’s rapist as an opportunity to cleanse themselves of their own feelings from their own sexual assaults,” Vanderbeck says. “It changed it from being something that could be kind of scary into something that was obviously very healing for a lot of people.”

Since 2016 and the mass hex on Turner, hex casting (and witchcraft in general) seems to have only become more popular, with feminist witches casting hexes on President Donald Trump during his first election and TikTok witches claiming to have cast a hex on the moon in 2020. Intrigued? So are we. Read on to learn how to cast a hex and put together your own healing spell.

What you’ll need:

1. A candle

Black candles are the most common for hexing because they’re typically used to banish negativity or to bounce it back onto somebody else, but you can swap black for white (which represents purity), pink (love and compassion) or green (healing) if you want to direct your energy into a more positive spell.

2. A photo of the person you’re hexing (optional)

For the 2016 mass hex, many participants used a photo of Turner and channelled their energy towards a variety of outcomes (impotence being one of the most popular). But as Vanderbeck explains, a hex can also be used for good, like sending healing vibes to survivors. “It felt way more like standing up for myself, and for other survivors, than it did hexing [Turner]” she says.

3. Black string (also optional)

“The black string and the photo is used for binding, essentially encasing a person in your spell,” explains Vanderbeck, adding that this is more important if your intention is to curse.

How to cast a hex:

1. Write down what you want to say

This can be whatever you want, as long as you make sure to focus your energy on your specific intentions and include the name of the person you’re hexing, if you know it. No, it doesn’t have to rhyme.

2. Pick a spot that’s quiet and free from distractions

As in, somewhere where your roommate won’t barge in. “It’s really more about feeling comfortable and like you can focus,” Vanderbeck says.

3. Carve the name of the person into your candle

Carve the name of the person you’re hexing — or, in the case of a healing group hex, you can be more general (i.e. “survivors of sexual assault”) — into the candle using something pointy. If you’re feeling advanced, you can create your own magical symbol or sigil.

4. Light the candle

“A lot of people think the candle is necessary, but I think that it just gives you something to focus on. The real power behind the spell is your intent and you really sending those vibes out there,” Vanderbeck says.

5. Wrap the string around a rolled-up photo of the person you’re hexing

That said, this isn’t necessary for a successful hex.

6. Recite your spell at least three times

Vanderbeck likens the hex to a candlelight vigil. “During the Brock Tuner event, some people said they were going to focus on healing the culture that lead to his actions or healing him so that he’ll be rehabilitated,” Vanderbeck says. “[A hex] is something you can do that makes you feel like you’re actively participating in healing the situation.”

The post How to Cast a Hex in 6 Simple Steps appeared first on FASHION Magazine.

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Fashion with Trend

It’s impossible to ignore Kim Kardashian’s fashion looks. No matter what the reality-TV star wears, you can guarantee it will be the top trending topic the next day. But is she actually stylish or just really, really famous? Two writers weigh in.

 

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Kim Kardashian Is a Fashion Icon

By Jordan Adrienne

Love her, hate her or hate to love her, Kim Kardashian’s style is irresistible. Even the reportedly once reluctant Anna Wintour has seemingly changed her mind. Kim is the original social media influencer — and has been for many years. Now, at 41, she’s traded in her Hervé Léger bandage dresses for experimental Balenciaga couture. (Have you seen her in the Fall 2022 campaign?) So, in my mind, it’s not up for debate: Of course she’s stylish!

Think about it. Kim is constantly ahead of the curve. She taught us the importance of contouring and led the biker shorts renaissance. (You’re welcome!) While her outfits might seem daring at first, it’s because the rest of us haven’t caught up to her yet. Without fail, a year later, we’ll all be doing our best Kim K emulations, and the body-con dresses and catsuits that people once mocked will be sold by mass retailers. Coincidence? I think not.

Let’s also not forget about the success of Skims — the underwear, loungewear and shapewear brand Kim founded, which was reported to be worth $4.21 billion in January of this year. Are you telling me that everyone who purchased her clothes is wrong? Making something that popular takes talent and, more importantly, style — and Kim clearly has both of these.

Sure, her critics might say she’s only trendy because she’s rich. However, there’s a difference between owning luxury items and knowing how to style them. This is something that Kim has mastered in her post-Kanye era, where oversized sunglasses, crop tops and pantashoes (Google it!) are her everyday uniform. Of course, Kanye was integral to Kim’s ascendance into high fashion. (We all remember the Keeping Up With the Kardashians episode where he purged her wardrobe.) But it’s a testament to her own fashion sense that she has continued to look fabulous since their divorce. In fact, I would say she’s taking even more risks on the red carpet and keeping her everyday wardrobe effortlessly chic. With her every evolution, Kim’s distinctive touch remains the same, and she doesn’t apologize for any of it.

In short, Kim has earned the “style icon” title. She’s been influencing fashion for years, which has rewarded her with acknowledgement from the fashion industry and her fans alike. In the words of The Kardashians star herself (and the popular TikTok audio), looking this good is “a full-time job and it’s extremely time-consuming and it’s not as easy as it may appear to some people.” So show the queen some respect!

 

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Kim Kardashian’s Style Is a Hot Mess

By Jennifer Nguyen

The library is open, and I am ready to read Kim Kardashian to filth. Now, before you tell me to keep my voice down, allow me to clarify that I don’t JUST hate her for being famous for the wrong reasons or for how she outrageously flaunts her wealth (although that is reason enough). My hate for her lies deeply in her sense of style. Despite Kim’s lavish lifestyle, she manages to cheapen everything she touches due to her lack of understanding of and connection to what she wears. So, instead of biting my tongue and scrolling past another picture of Kim in a latex outfit, I’ve decided to break my silence.

Explaining Kim’s fashion sense is like experiencing an itch I can’t scratch. She mixes and matches carelessly — from Barbie to baddie core and everything in between — similar to a kid playing dress-up. And also like a child, Kim doesn’t make style decisions for herself. When she’s not shaping her ensembles around whatever she’s being paid to advertise (I’m not here for a blatant #AD), she lets her romantic partners (cough, Kanye) choose clothing for her and, by default, control her. She has said before that when she and Kanye were married, she’d ask for his opinion about everything, putting HIS preferences above her own. I don’t know what’s worse — how Kanye used Kim as an accessory or how she just LET HIM.

Also, am I seeing double? I know hating on outfit repeaters is SO 2016 — we stan sustainability! — but Kim just wears the same basic-yet-slightly-different look over and over again. Overconsumption AND ugly? Count me out! PS: Kim, stop trying to make corsets worn over bodysuits happen. It won’t!

And then there’s the cultural appropriation. Whether she’s wearing a nath (at the recent Jean Paul Gaultier show) or Fulani braids (in 2018), it seems that the only thing consistent in Kim’s repertoire is her desire to steal from other heritages. And let’s not forget the drama surrounding Kimono, the original name for what would become Skims, her shapewear brand.

So, besides enlightening you about Kim’s commodified approach to fashion, her love for gaudy garments and her track record of cultural appropriation, I wish to leave you with a final lesson. While money can buy you clothes, it can’t buy you style. What makes a person stylish is thoughtfulness, their relationship with clothing and how they use fashion as an extension of their being.

And sorry, Kim — that’s not for sale.

This article first appeared in FASHION’s November issue. Find out more here. 

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Fashion with Trend

Shop Canadian with Inland x Bayview Village

 

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It’s never too early to start thinking about holiday shopping, and Inland x Bayview Village promises to be your one-stop shop for fashionable homegrown gifts. Beginning on November 2, the curated Canadian marketplace will collaborate with the Toronto boutique mall to host a fall/winter 2022 pop-up. Open until December 27, the space will feature over 50 Canadian brands, including Ahiri, Vimeria and more.

Nordstrom welcomes Indigenous footwear brand Manitobah

Photography courtesy of Manitobah

Trust Manitobah to know a thing or two about keeping your feet warm during the winter. And thanks to its new partnership with Nordstrom, it’s never been easier to shop this Indigenous footwear brand. This week the luxury department store welcomed Manitobah and its latest collection to the Nordstrom lineup by inviting Indigenous storyteller and activist Sarain Fox to host a series of performances across various stores. The result was a celebration of Indigenous culture and a great way to kick off the brand’s Nordstrom debut.

Choose your own adventure with Sonya Lee’s new collection

Photography courtesy of Sonya Lee

A person’s handbag says a lot about them. Do you need your whole life to fit into a tote? Or are you more of an “I just need my phone and wallet” type? Either way, Vancouver’s Sonya Lee has got you covered. The Canadian designer added three new items to her namesake brand’s assortment, the Camia Patchwork, Jamie Bowling and Kym Pochette, all of which are ethically and sustainably handmade. So whichever style you choose, you can feel confident that you’ll look good and be doing good.

Bottega Veneta now offers a lifetime warranty on its bags

Photography courtesy of Bottega Veneta

For most of us, buying a designer bag is a big commitment. Bottega Veneta understands this and is now launching The Certificate of Craft, a lifetime warranty program that offers clients refresh, repair and replacement of their bag throughout its lifespan. Starting in November, be sure to check out your local store for more information about the initiative — which is presented as a physical card — and while you’re there, why not treat yourself to something from the Italian brand’s fall offering?

Indigenous streetwear brand Section 35 is coming to Footlocker

Photography by Alex Waber

In case you haven’t heard, Foot Locker is no longer just for shoes — it’s become a mecca for streetwear, too. With that in mind, the retailer is teaming up with the Indigenous and CAFA-nominated brand Section 35, founded by creative director and designer Justin Louis and based on the unceded territories of the Xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and Sel̓íl̓witulh (Tsleil-Waututh) Nations, on an exclusive collection of apparel and headwear. Expect bold pieces in even bolder colours, ranging from $40-$250.

The post All-Canadian Marketplace Inland Pops Up in Toronto + More Fashion News appeared first on FASHION Magazine.

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Fashion with Trend

As editor-in-chief Bernadette Morra writes in her editor’s letter for FASHION‘s November issue spotlighting stylists, “everyone needs a fashion BFF who is going to steer them in the right direction.” For some, that might be your go-to shopping buddy who helps you choose an outfit for your big job interview. For celebrities, that style savant is often a stylist who readies them for red carpets, sources ensembles for press tours and helps curate their overall image.

We asked 13 wardrobe wizards what the role of the stylist is in 2022,  and their answers ranged from retail therapy to image management.

Photography by Getty Images

Photography courtesy of Amarsana Gendunova

Photography courtesy of Amanda Lee Shirreffs

Photography courtesy of Tom Eerebout

Photography by Nicolette Thai

Photography courtesy of Ugo Mozie

Photography courtesy of Hayley Atkin

Photography by Brandon Titaro

Photography by Matthew Huston

Photography courtesy of Timothy Chernyaev

Photography via instagram/@catcalica

Photography by Naj Jamai

Photography courtesy of Tara Swennen

1/13

Law Roach (Zendaya, Celine Dion, Halsey)

“I really don’t care about trends or what other people think. Of course, you must pay attention to the competition, but I don’t lead with that. I lead with love and gratitude. I’m here to provide a service, and I want to give my clients a luxurious and caring experience.”

2/13

Amarsana Gendunova (Eiza Gonzalez, Claire Holt, Toni Garrn)

“With millions of images popping up on our phones every second, fashion has never been faster. For this reason, styling today goes way beyond just putting a good outfit together. Any press opportunity needs to be well curated and strategized to make a more memorable moment.”

3/13

Amanda Lee Shirreffs (Vogue Italia, Grazia Italia, FASHION)

“Now, more than ever, the role of a stylist is to stay on top of emerging designers — accounts like @upnextdesigner are showcasing incredible work by young artists — and to create interesting viral fashion moments. It’s the era of lewks!”

4/13

Tom Eerebout (Lady Gaga, Austin Butler, Jared Leto)

“I think a stylist’s role in 2022 is to make an effort to match the right brands with the right people and to tell a story that makes people dream.”

5/13

Ashley Galang (Entertainment Weekly, GQ South Africa, FASHION)

“In 2022, stylists are shaping the fashion landscape. Celebrities and content creators look to them to help create outfits for not only the red carpet but also their millions of followers eager to replicate and buy right away.”

6/13

Ugo Mozie (Maluma, Jon Batiste)

“The role of a stylist in 2022 includes being a fashion therapist and marketing expert. We are responsible for being aware of the social trends, brands and movements that align with our client’s image and lifestyle. Creating a viral photo goes beyond the look. Focus on the message, and the moment will speak for itself.”

7/13

Hayley Atkin (Mindy Kaling, Carly Rae Jepsen, Meghan Trainor)

“We live in a world that is so image-driven, and those images are very vulnerable to critique. I believe we live in a ‘book cover’ world, so it’s our job, more than ever, to style that book cover as
authentically as we can.”

8/13

Scott Wabano (Lesley Hampton, Michelle Chubb)

“Stylists have always held many roles. We are now the ones who help set the trends by elevating people’s personal style and identity in fashion.”

9/13

Karen Clarkson (Dazed, V Magazine, FASHION)

“The role of a stylist is so much more than making someone look nice. These days, fashion is so deeply intertwined with culture, music and film, and it’s a means of communication. That’s the reason I still love being a stylist!”

10/13

Timothy Chernyaev (Ariana Grande)

“I think that now, more than ever, people are looking to be entertained by fashion. Today, a stylist has to do more than just put outfits together; they have to make choices that feel
relevant to what’s happen- ing in fashion in real time. Stylists are looking at the bigger picture in 2022.”

11/13

Cat Calica (Sage Paul, Indigenous Fashion Arts Festival)

“My role as a stylist includes creative direction and story development. It’s important for people in this industry to develop their own style and brand. Nowadays, platforms like TikTok have made styling more mainstream and people can play with different looks from around the world.”

12/13

Petra Flannery (Emma Stone, Reese Witherspoon, Sandra Oh)

“Being a stylist in 2022 means dressing beyond the red carpet. It involves a curation of looks, clientele and style personas.”

13/13

Tara Swennen (Kristen Stewart, Matthew McConaughey, Allison Janney)

“Our role as stylists is to help people embody their authentic selves and to elevate their unique personal style in fun and creative ways.”

 

This article first appeared in FASHION’s November issue. Find out more here. 

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Fashion with Trend

Is it in poor taste to discuss fashion and funerals in the same breath? I’d argue not. The outfits worn to an event of mourning can be a stylistic nod to the person who passed. But beyond that, the wealthy widow character has been an aspirational fashion figure in her own right for decades. It is spooky season, after all. As Mean Girls’ Cady Heron once (kind of) said, “Halloween is the one night a year when girls can dress like a total [widow] and no other girls can say anything about it.” And this year, funeral fashion is more alive than ever.

Just look at the style stars du jour. It seems celebs are stepping up their sartorial prowess with dark and mysterious looks fit for a high-fashion funeral. Canadian actress Taylor Russel went viral in a gloomy Schiaparelli look, complete with a wide-brim slanted hat and a subtly embroidered jacket. Mia Goth, the unofficial queen of horror, has been sporting widow-appropriate attire with a particular penchant for lace, opera gloves and veils.

MIA GOTH AND TAYLOR RUSSEL SUPREMACY pic.twitter.com/9XKWTAzI43

— danny (@idc_danny) October 8, 2022

More recently, Michaela Coel paired sheer opera gloves with a dark hooded gown by Ferragamo to the Black Panther: Wakanda Forever premiere. Kendall Jenner pulled up to Doja Cat’s masquerade birthday party in a black lingerie set with a cascading lace veil. Alexa Demie looked stylishly solemn in an all-black netted gown by Balenciaga at the Academy Museum Gala.

Each of these looks, while different at first glance, share a certain macabre vibe: grieving widow who definitely didn’t poison her husband.

Alexa Demie attends the 2nd Annual Academy Museum Gala. pic.twitter.com/VUiKNHR1Vv

— Updates. (@21metgala) October 16, 2022

This glamorously glum trend should come as no surprise. For some reason, fashion has lately been fascinated with imagery of the mysterious mourner. Vogue recently declared the great return of the “husband-killing, rich-widow robe,” a cascading frock that a wealthy wife wears when her distant, unloving husband — shockingly — passes. If that’s the luxurious ensemble for his murder, consider this the dress code for his funeral proceedings. And inspiration is coming straight from the runway.

Dark opera gloves, mesh face coverings, and other woeful wares were everywhere at fashion month. As a tribute to the Queen’s passing, Richard Quinn’s collection was fit for an extravagant funeral with face netting, elaborate beading and dark floral embroidery. Versace opted for eerie looks with hooded dresses, thigh-high stockings, and punk-approved veils in black, pink, purple and highlighter yellow. The romantic goth black dress was also a favourite this season, from Blumarine’s frilly dark frocks and chunky church-appropriate accessories to Alessandra Rich’s asymmetrical lace LBDs.

the chic funeral vibes at richard quinn ss23 are GIVING pic.twitter.com/lXGCSBQsYe

— taylor russell’s whore (@MIUCClAMUSE) September 20, 2022

So, what defines this elusive aesthetic? There’s no clear-cut uniform, and that’s the point. Alluring funeral fashion is, first and foremost, about emitting a particular energy. It’s about looking secretive, seductive and just a teeny bit untrustworthy. It involves wearing darker colours, yes. But the beauty lies in the details. Think opulent embroideries, regal accessories and completely impractical headpieces like vision-impairing veils or heavy hats.

And while the goal is to look like a rich temptress, recreating this as a last-minute Halloween costume is surprisingly cost-effective (and gender-neutral). Any dark mesh fabric can double as a veil. Throw on a black dress, or forego clothes all together in favour of lingerie, à la Kendall Jenner. To give your getup even more opulence, try layering textures like lace, mesh and leather. Pile on your chunky accessories, and you’re ready to grieve in style. After all, you deserve it.

Kendall Jenner arriving at @DojaCat 'a party. pic.twitter.com/bISbApJE2Y

— ✰ (@hawtkendall) October 22, 2022

Seductress archetypes have long been used to categorize “sexy” women as dangerous and manipulative. But funeral fashion reclaims these femme fatale visuals. Not to mention, it melds designers’ current taste for maximalism with the always-alluring simplicity of the colour black. In so doing, the attainable look is expressive of the not-so-chipper attitudes many have been feeling these past few years.

With its unapologetic opulence and doleful demeanour, the funeral fashion aesthetic strikes the perfect balance between gloom and glamour. And isn’t that what Halloween is all about?

The post Funeral Fashion Is This Spooky Season’s Chicest Trend appeared first on FASHION Magazine.

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Fashion with Trend

Celebrity makeup artist Emily Cheng first considered a career in makeup when, as a teenager, she realized that most of the makeup artists she visited with her friends couldn’t make the looks she wanted work with her features. “I have a monolid, and I learned really early on that you have to be able to look at someone’s face and know how to enhance it without necessarily copying and pasting every technique,” says Cheng. After working with clients of all ages and ethnicities at a Laura Mercier counter in her hometown of Vancouver, she spent years assisting other artists and climbing the ranks until she eventually found herself working alongside none other than industry veteran Pat McGrath.

Photography by Getty Images. Graphic by Leo Tapel

“There are so many different styles out there, but it’s important to find what you genuinely love and what you’re good at and continue to hone your skills,” says Cheng. After travelling back and forth for work in Los Angeles (and dealing with the usual visa red tape), she finally made the permanent move last year. Now, she counts some serious red-carpet faves as regular clients, including Yara Shahidi, Billie Eilish, Awkwafina and Hoyeon Jung, to name just a few. “Billie’s Met Gala look was one of my favourites this year,” she says. “Last year, I loved Awkwafina’s Gucci moment at the LACMA Art+Film Gala; she was so happy, and I know she felt really great.”

One of Cheng’s signature looks is what she defines as “a naturally enhanced, soft glam” — an aesthetic that her clients appreciate because, she says, they often prefer to skip heavy makeup in favour of looking like the best possible versions of themselves. When it comes to this season’s most-requested styles, Cheng says she’s all about warm, rusty colours and rosy cheeks: “I love a wash of burgundy or mahogany on the eyes, cheeks and lips. It’s so beautiful.”

Here’s what’s in Emily Cheng’s makeup kit:

1/5

La Mer

The Lip Balm

($95, La Mer )

“All my clients ask for this balm because it’s lightweight and it actually tastes nice, which is important when you’re reapplying it all day.”

Buy Now

2/5

Caudalie Paris

Beauty Elixir Face Mist

($59, Caudalie )

“I always start off with a hot-towel cleanse using this spray. It’s so refreshing, and the scent really gets people excited.”

Buy Now

3/5

Beautyblender

Pro

($26, Beautyblender)

“I love using Beautyblenders.
You don’t need a lot of foundation because you can just build it up in the areas where you do need it. The sponge leaves behind zero texture.”

Buy Now

4/5

Tower 28 Beauty

BeachPlease Lip + Cheek Cream Blush in “After Hours”

($26, Tower 28 Beauty )

“I don’t love the look of lipstick. My favourite way to do a lip is to keep pressing the colour in with my finger so it’s not fully matte but almost fuzzy, like velvet.”

Buy Now

5/5

Augustinus Bader

The Cream

($230, Augustinus Bader )

“I spend a third of my time prepping clients’ skin. It’s important because you never know the condition of someone’s skin. This is my go-to cream because it doesn’t pill and it hydrates so well without leaving a greasy film.”

Buy Now

This article first appeared in FASHION’s November issue. Find out more here.

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