Friday 30 June 2023

Fashion with Trend

Whether he was ditching high school dance rehearsals to help out the costume department or convincing his kindergarten class to put on a fashion show, it’s clear that Farhan Haque was always destined to work in fashion. But it wasn’t until the end of high school that he committed to a career in fashion design.

RELATED: This Canadian Designer Will Always Love Oversized Collars

“It was always a matter of theatre production or fashion,” says Haque of his early career aspirations. “I think I [didn’t realize] the fact that I like to make theatrical clothes doesn’t necessarily mean [they’d have to be for a] character. Instead, I could create life costumes.”

And that’s exactly what he’s done.

Today, the 2021 graduate of Toronto Film School’s fashion design program is the creative director of his self-made brand, Mr. Haque, which is named after his outgoing, confident and eccentric alter-ego. The expressive persona of “Mr. Haque” translates into his custom creations too, which is apparent through the unique, structural designs that stars like Priyanka, Mia Martina and former FASHION cover star Jordan Alexander have worn.

 

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With just two official collections under his belt, the 23-year-old Toronto designer has already amassed a dedicated following within the city’s fashion scene — most recently dressing Veruschka for FASHION’s 2023 Cake Mix party — and he’s only getting started.

FASHION spoke to Haque about where he draws inspiration, designing for drag queens and how he sees his brand developing.

Was there a defining moment that helped you decide to commit to fashion design?

“At the very last minute in high school, four of my friends didn’t have prom gowns. And I’d never made a gown like that — I had made costumes, but not a gown. So I made the first gown literally overnight, out of excitement. Then I did the second one on the second night and within four days, these four gowns were all ready for prom. That’s when I was like, ‘Oh OK, fashion is the way.’

@itsmrhaque 🖤 #fashion #fashiondesigner #runwayvsreallife #runway #model #wakandaforever #wakandaforeverpremiere #gossipgirl ♬ original sound – B

Where do you find inspiration?

“For someone in the public eye, usually their stylist comes to me with a mood board and that’s when I’ll sketch out an idea so we can visualize it together. If it’s my personal pieces, a lot of inspiration comes from music. I’ll listen to music and imagine the designs walking down the runway or how they would look dancing. Both of the finale looks at each of my last shows have been set to dramatic soundtracks and both designs came from the movement of that music.”

How does that musical influence translate to the designs themselves?

“You’ll see a lot of draping because it works well for movement. But, I also love tight, tight, tight corsets. I always like to play with the opposing sides, like one dress will be super flowy and then the one that comes right after is super structured. It depends on the kind of song I was listening to at the moment.”

You’ve done a lot of work with drag queens. How is designing for a queen different from your other work?

“There’s the aspect of trying to feminize the body. So, for example, I’ll have to ask them questions like, ‘Will you have butt pads on? Will you be wearing a bra?’ because that’s something to consider when taking the measurements. It’s such a unique art form.”

 

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Do you remember the first time you designed a look for a drag queen?

“I had a queen in my first show, actually. I would have had even more but at the time, I just knew one. Now, thankfully, I’ve been introduced to so many more queens. I didn’t come out until I was 18. So as I progress, and become more open in my queerness and become more accepting of things, like I can paint my nails and I can beat my face everyday, I’m slowly opening up more to that world.”

Photography by SARAFONFILM

Who is Mr. Haque and how is he different from Farhan?

“In my regular life, I’m not as bold as I am when I have the makeup on and the outfit on and the heels on — once those are on, I’m a whole different person. That’s when I’ll say the things I want to say. When I’m just regular Farhan, I can’t walk up to someone and say hi. But when I’ve got Mr. Haque on, he’ll go up to any person on the street and just say, ‘What’s good? What’s up? Let’s be friends.’ I definitely have to bring forward that persona when I’m mingling with fashion people, because that’s a whole skill in itself.”

How would you describe Mr. Haque and your brand in three words?

“Theatre. Glamour. Movement.”

@itsmrhaque Only just the beginning. 🥂 #aspiringdesigner #fashiondesigner #torontobased #fashion #fyp ♬ original sound – Ij Arias

What’s next for you?

“I love making costumes and I’ve always done that, but I want to have a website with ready-to-wear so anyone can shop my brand. I’m also in the process of working on my third collection and the show for that will hopefully be happening sometime in the fall. I can’t give too much away but the entire show is basically a dance number and we’re infusing clothes into it. I’m throwing a lot at it in hope that the risks [will pay off] and people will see that, ‘Oh yeah, he can do it.’”

The post This Toronto Designer Marries Music and Dance To Create Custom Couture appeared first on FASHION Magazine.



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Fashion with Trend

The Body Shop opens a flagship store at Yorkdale Shopping Centre in Toronto

Photography via The Body Shop

Thrilling news from another cruelty-free advocate: certified B Corp beauty brand The Body Shop has just unveiled their latest flagship store at Toronto’s Yorkdale Shopping Centre. One of six Changemaker’s Workshops in Canada, the new location is focused around celebrating local communities. “Our goal was to create a physical space that people truly want to be a part of,” said Hilary Lloyd, VP of brand & corporate social responsibility at The Body Shop North America in a press release. “Whether learning about our incredible products and testing them through our sink experiences, or engaging in Changemaking through our Act station, a space dedicated to petition signing and advocacy, the Workshop retail experience is different, and people are noticing.” At the new location, The Body Shop has collaborated with artist Laura Moore who’s handmade repurposed textile artwork is on display. The new location also serves up major nostalgia with limited edition throwback t-shirts on sale, with proceeds supporting the brand’s Changemakers Youth Fund.

Cosmetic testing will be no more in Canada

Great news for Canadians: after years of tireless advocacy from animal rights groups across the country, Bill C47 is finally coming into play. On June 23rd, the Canadian government passed an amendment to the Food and Drug Act that will ban the testing of cosmetic products on animals in the country, effective in December. Cruelty-free cosmetics brands have been advocating against animal testing for years. For instance, Lush Cosmetics has been collaborating with organizations like Humane Society International and the Animal Alliance of Canada since 2013 to help make this major milestone happen.

“The passing of this bill is historic because Canada is joining a growing group of countries which have decided to outlaw cruel and outdated animal testing,” Lush global ethical director Hilary Jones tells FASHION. “This ensures that the public can shop with peace of mind knowing that what they pick up on the shelves has not been tested on animals. The legislation bans testing of ingredients and finished products on animals as well as banning the sale of animal-tested cosmetics products within Canada. This means that Canada’s ban also influences foreign based companies, because if they wish to sell their products into Canada they too must ensure that no animal testing was involved.”

The brand’s long-term efforts involved campaigning in Lush shops, participating in Parliament committee hearings and rallying support from over 150,000 people who sent messages to the Canadian government. A major win for Lush and Canadians everywhere, as 87% of citizens are in favour of a nationwide ban on animal testing for cosmetics.

Fresh Beauty drops a limited-edition collab with The Summer I Turned Pretty

 

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Season 2 of ‘The Summer I Turned Pretty’ is weeks away from its premiere on Amazon Prime, and we couldn’t be more thrilled. To mark the occasion, Fresh Beauty has dropped the ultimate collab: an exclusive limited-edition set including three brand new shades of its best-selling hydrating Fresh Sugar Lip Treatment, housed in an adorable cosmetic pouch decorated with one of the show’s most iconic quotes, “The future is unclear, but it’s still mine.” The new colours include Sugar Lily Luster, a pretty mauve shimmer, Sugar Radiant Rose in a vibrant fuchsia tone, and Sugar Dewy Daisy for a barely-there blush hue. The lip set is officially on sale at Sephora for $65, just in time for the July 14 release of the new season. Snag it while you can.

Prose expands into skincare

Photography via Prose

Brooklyn-based haircare brand Prose is breaking into the world of skincare. The brand says this is “the only skincare line that offers truly personalized formulas, backed by science and powered by AI, that adapt with you over time.” Hyper-customized products, millions of possible formula combinations, and super-sleek packaging? Sign us up. Here’s where it gets even more interesting: after completing an online consultation, the brand leverages data from over 80 factors like skin type, diet, stress, pollution and climate to create a bespoke 3-step system for each user, including a cleanser, serum and moisturizer. You can also customize texture and fragrance, or even opt for a fragrance-free version for top-tier personalization.

Kim Kardashian announces the return of KKW (sort of)

 

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After a two-year hiatus, Kim Kardashian is set to relaunch her makeup and fragrance lines once again. Previously known as KKW Beauty and KKW Fragrance, the social media star has plans to disrupt the beauty industry once again, under the umbrella of her minimalist skincare line SKKN. Kardashian confirmed the news via Twitter during a fan Q&A session, revealing that the products are expected to be released this year. Kardashian teased that the revamp will consist of anything that enhances the skin or can be applied on the skin, “And I promise it will be worth the wait,” she tweeted. That includes fragrance, too. Kardashion mentioned that she has some exciting new scents in the works under SKKN, with never-before-seen names, formulations and a shiny new website to match.

The post The Body Shop Has a New Flagship Store + More Beauty News appeared first on FASHION Magazine.



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Fashion with Trend

Be a Barbie girl with Yitty

Photography courtesy of Yitty

Barbie this, Barbie that… it seems like none of us can get enough! And certainly not Lizzo’s shapewear brand Yitty which just released the ultimate Barbiecore capsule. Aptly named the Summer Doll House collection, bright pinks and neon yellows feature boldly on the brand’s best selling styles, which of course are made to fit every size and body type.

Allbirds releases a visual of the M0.0NSHOT

Photography courtesy of Allbirds

Allbirds has given us a first look at a world’s first. Just three months after announcing the big news that they’d be releasing M0.0NSHOT, a net zero carbon shoe coming in spring 2024, the sustainably focused brand has released a photo of what the kicks will look like. Clean and minimal is one way to describe this first-of-its-kind shoe.

But Allbrids isn’t just interested in breaking records. They’re clearing a path for others to follow. Case in point: the recipe to making this shoe has also been made public, so anyone can access it and use their work. After all, according to Allbirds, the shoe’s “meaning is the same as its footprint — zero — if it’s just [us] using these breakthroughs.”

Séda drops its summer capsule

Photography courtesy of Séda

Canadian outerwear brand Séda has released a limited-edition luxury capsule for summer. Featuring four silk bombers and a tailored jacket in seasonal colourways like lakeside blue and sunset gold, the breezy collection is perfect for capturing summer’s brightest moments.

“Summer is a time when the warmth of the wind touches your skin, and when our eyes and souls cannot get enough of magnificent sunsets on the lakes,” shares Seda Rafilovich, founder and designer of Séda. “Our short-lived summer days are cherished here, and I wanted to create a luxury offering to capture that feeling, which you can wear lakeside, cityside and through all your summer adventures.”

Piper & Skye and Inversa Leathers are raising the bar for luxury leather goods

Photography courtesy of Piper & Skye

Accessories label Piper & Skye is known for creating sustainable luxury bags, ethically sourcing materials like pirarucu and alligator leather. Now, to push the boundaries a little bit further, the brand has partnered with Inversa Leathers, a regenerative materials company that strategically and responsibly creates leather from invasive, ecosystem-destroying species. The main focus of this collaboration? Reclaiming the Florida Everglades.

The new collection features two eco-conscious Burmese python handbag designs, which work toward reversing the grave effects the Southeast Asian python has had on the Floridian wetlands. Ultimately, this trailblazing brand alliance marries luxury and style with a commitment to healing the planet and restoring affected ecosystems.

This article contains affiliate links, so we may earn a small commission when you make a purchase through links on our site at no additional cost to you.

The post Lizzo’s Yitty Taps Into Barbiecore + Other Fashion News appeared first on FASHION Magazine.



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Thursday 29 June 2023

Fashion with Trend

No one’s doing Barbiecore better than Margot Robbie this summer. As the Australian actress travels the globe to promote her titular role in the highly-anticipated live-action Barbie movie, her style has been heavily inspired by the iconic Mattel doll’s fashion sense, with every outfit looking like it was perfectly plucked out of Barbie Land.

RELATED: Halle Bailey, The Little Mermaid, and the Art of Method Dressing

And, between the seemingly endless brand collaborations, elaborate press events and unique experiential marketing tactics (we’re looking at you, Barbie Dreamhouse Airbnb) promoting the film, it only makes sense that Robbie would lean into this one-of-a-kind character’s style.

Robbie is trying her hand at method dressing — which, for some actors, is the process of dressing in the aesthetic of the character they play or movie they’re in — and her style is clearly deliberate, detail-oriented and, of course, extremely pink. These outfit choices are helping to blur the lines between where Robbie ends and Barbie begins, making her appear as one and the same with the classic character and further solidifying her status as one of the biggest movie stars of our time.

During a press stop on Australia’s Bondi Beach on June 29, Robbie wore what has to be her most literal look yet. Although the outfit, surprisingly, didn’t feature any pink, Robbie wore a custom black and white striped Hervé Léger mini-dress, Barbie’s classic white-rimmed vintage sunglasses and black Manolo Blahnik heeled mules as a nod to the first-ever Barbie doll which was released in 1959.

 

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The look, which was initially shared by Robbie’s stylist, Andrew Mukamal, on Instagram, is strikingly similar to the doll without it being an exact replica. The 1959 outfit consisted of a black and white strapless leotard while Robbie went for a more modern adaptation with a mini as she paid tribute to the ensemble. The references didn’t just stop at the clothes and accessories, though, as Robbie also sported a high, retro-inspired ponytail, which looks strikingly similar to the hairstyle the original doll wears.

Robbie even remained on-theme as she touched down in Australia earlier this week. As she walked through the airport, the star wore a vintage pink Chanel blazer while carrying the chicest matching light-pink luggage set that we could totally imagine Barbie using to travel the world.

She exemplified her commitment to emulating Barbie’s iconic style once again when she attended a press stop for the film in Los Angeles last weekend. As she channelled her inner doll, Robbie sported two all-pink looks during the trip that were almost too on-point.

The first consisted of a light pink, two-piece bustier and pleated miniskirt Bottega Veneta set and coordinating Manolo Blahnik peep-toe heels. In photos that her stylist once again shared on Instagram, Robbie truly couldn’t have looked any more Barbie-like as she enthusiastically posed in front of a perfectly matching pink convertible with a matching handbag and the iconic white sunglasses, of course.

 

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While attending a press event in Beverly Hills the next day, Barbie once again came to life through Robbie as the actress wore a pink polka-dot halter Valentino mini-dress with a yellow shoulder bag and white Manolo Blahnik pumps. We’d be remiss if we didn’t note that we’re sensing a theme with the star’s favoured-footwear choice — who knew Barbie was such a Manolo fan? If their universes were to ever collide, we’re sure Carrie Bradshaw and Barbie would become besties over this shared obsession alone.

Photography by Getty Images

Robbie’s commitment to method dressing for the role isn’t new either. Back in April at CinemaCon 2023 for one of the film’s first promotional stops, Robbie sported a pink and white gingham two-piece Prada ensemble that was reminiscent of two dresses Barbie wears in one of the movie’s first trailers.

Some of Robbie’s co-stars have also received the method-dressing memo and are leaning into their character’s fashion senses as well.

Ryan Gosling, who plays one of the many Kens in the film, already went viral for his CinemaCon 2023 look that consisted of a pink sweater and a white T-shirt with “From Director Greta Gerwig” written across the front in Barbie font. And the Canadian movie star mostly recently channelled his real-life Kenergy last night in Toronto.

At the Canadian press event, Gosling sported a head-to-toe Gucci look consisting of a pastel blue suit with a pink shirt. Simu Liu, who plays a fellow Ken in the movie, also attended the press stop and showed off his Barbie-inspired look with a striped pink shirt under a retro green leather jacket and brown trousers.

In just the past few months, this cast, and particularly Robbie, have proven just how creative they can be as they dive deeper into the method dressing opportunities this film presents. And why shouldn’t they? There’s perhaps no other franchise that is as fun, carefree and colourful as Barbie, and it’s great to see the stars taking full advantage of all the fashionable, once-in-a-career outfit choices they have. After all, it’s Barbie’s World, we’re just living in it. 

The post Margot Robbie Is Truly Living in a Barbie World appeared first on FASHION Magazine.



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Fashion with Trend

This article was originally published on August 16, 2019 and has been updated. 

The legend that is Madonna turns 61 today and to celebrate, we’re taking a look at some of her most memorable style transformations. One thing’s for sure: the evolution of Madonna’s style has been a wild ride.

The Marilyn Monroe moment in Material Girl

Madonna had only been on the scene for a few years when she recreated Marilyn Monroe’s famous Diamonds Are A Girl’s Best Friend look for her 1985 film clip for Material Girl. Giving an early hint to her unrivalled transformational abilities, the fur stole, fuchsia pink satin gown and drippings of diamonds made for a major moment.

The shaggy pixie crop in Papa Don’t Preach 

It might have been 1986 but Madonna’s bleach blonde pixie crop and thick eyebrows are the stuff Pinterest boards are filled with in 2019. Paired with a Breton stripe, oversized leather jacket and a black belted bustier jumpsuit, the controversial clip (many were enraged as they thought it promoted teen pregnancy) proved that a good crop (and great eyebrows) work in any situation.

The curls, cross and slip dress in Like A Prayer

Although the slip dress has become a street style must-have and mainstay in many wardrobes, Madonna was an early adopter of the look, sporting a body-con version of the item in her 1989 film clip for Like A Prayer. Paired with her mop of black curls and a stained lip, it’s one of the singer’s most iconic looks of all time.

The Gaultier cone bra

Speaking of iconic looks, a round-up of the musician’s style evolution wouldn’t be complete without a look at the Jean Paul Gaultier cone bra of 1990. Madonna unveiled the look on the first stop of her Blonde Ambition tour in Japan and no-one has stopped talking about it since. Interestingly, Gaultier admitted earlier this year in that he actually first designed the bra for a teddy bear he had growing up.

Madonna's style
Photograph by Eugene Adebari/Shutterstock

The new era in Ray Of Light

In a huge sartorial turn, Madonna appeared in the music video for her 1998 hit Ray Of Light in a double denim look, soft beach waves and (because it was still the ’90s after all) a sequin belt. The release of the single coincided with her conversion to Kabbalah following the birth of her daughter, Lourdes, in 1996, and is one of her most pared-down to date.

The witchy Frozen era

That look didn’t last long however with Madonna crooning in the desert with long black hair in a flowing maxi dress for her 1998 hit Frozen. Serving up a desert witch vibe, the singer continued the look (albeit with a higher fashion twist) for her VH1 Fashion Awards appearance in the same year when she wore a corseted yellow gown by Olivier Theyskens, essentially putting the Belgian designer on the map.

Madonna's style
Photo by Shutterstock

The gangster-cowboy hybrid in Music

Madonna ushered in the new millennium with yet another style shift, this time for her Music film clip. In it she rocked an all-white ensemble finished with an oversized fur jacket, multiple chains and rings and a bejewelled cowboy hat.

The ’70s vibe in Hung Up

Madonna proved age is only a number in 2005 sporting a low-cut fuchsia wrap-front top over a red high-leg bodysuit in her film clip for Music. The ’70s looked was completed with a curled, side-parted bob, 3/4 flesh-coloured tights and a purple sequinned belt.   

The Met Gala moment

Never one to shy away from a theme (see eight previous examples), Madonna is always one-to-watch on the annual Met Gala red carpet. Her first official appearance at the event was in 1997 but 2009’s outfit was the talk of the town. Strictly adhering to the theme ‘The Model As Muse: Embodying Fashion’, the Grammy Award-winning artist rocked a Louis Vuitton mini dress (designed by Marc Jacobs), thigh high black leather boots and custom couture bunny ears for the night. It made worst-dressed lists over the world but it kicked off a yearly countdown to see what she’d wear next.

Madonna's style
Photograph by Matt Baron/BEI/Shutterstock

The ultimate transformation to Madame X

As with many of the aforementioned looks, the transformations were tied to album releases and Madonna’s style follows suit. Referring to herself as Madame X (which is also the name of her 14th album released back in June), the 61-year-old is rocking a bejewelled eyepatch on the reg paired with an array of edgy fashion looks from Versace, Prada, Miu Miu, Burberry, Fausto Puglisi and more. There’s elements from some of her previous iterations subtly woven into the new persona, though we’re certain this isn’t her last.

The post Madonna’s Style Evolution and Her Most Memorable Transformations appeared first on FASHION Magazine.



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Fashion with Trend

When you tell people you’re queer, they assume you were “born this way.” I wasn’t. These reductive generalizations have often made me feel othered — by both gay and straight people — over the years. I understand this is true for many people, but for me, it’s not. Sorry Lady Gaga, but your oversimplification puts sexuality into a rigid binary and ignores that sexual orientation can change throughout a person’s life.

RELATED: What Do We Get Wrong About Gender-Fluid Fashion?

My story goes like this: I fell in love with a woman after years of happily dating men. This year, my partner and I are celebrating a decade of love, and I am so grateful we are together. I couldn’t picture my life without her.

“You have been gay this whole time!” is the face I was often met with when I revealed my own sexuality to people for the first time. You see, for me, it’s not that I was gay my entire life and then finally came out. When I fell in love with my partner of 10 years, it all happened right under my nose. She likes to joke that we had been dating for months, but I was unaware of it. I don’t think she’s wrong.

The author wearing Sid Neigum and Marine Serre. Photography by May Truong and Armand Digdoyo.

When it finally hit me that I was in love, it was important for me to tell my close friends and parents immediately. There’s a cultural history of coming out being this grand moment — it’s become somewhat of a queer narrative device. For me, it was straightforward. I am dating this new person, and she’s a woman. Basta.

When I told my mum that I was dating a woman, she looked at me with a smile and said, “And now you won’t have to take heck from any man again.” I love her for that moment. In 2018, my mum made it a point to attend the Pride parade with me and my partner to show her support. Video footage of us in the crowd at the parade ended up as part of CP24’s Pride segment, and it played on repeat all day that Sunday. What you have to understand is that my mom is a school teacher with the York Catholic District School Board — the board that recently voted against flying the Pride flag at all schools this Pride month. The next day, when my mom returned to school, two young teachers approached her and said, “We saw you on TV!” and gave her a huge hug. Thinking about that moment still makes me tear up. She continues to fight for queer rights inside her school board, and I am so proud of her.

 

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While sharing my new relationship was quite painless with my friends and family, I felt uncomfortable revealing my queer identity to my fashion industry peers and colleagues, and the feeling was confusing.

In my experience, the fashion industry has been a genuinely welcoming and liberating space where people are encouraged to be their true selves. But as I began embracing the complexities of my identity as a queer woman, I encountered a predominantly heteronormative landscape where the visibility of queer women was limited (read: basically non-existent).

It can be isolating when you feel like you’re the only one in the room. The absence of representation meant navigating spaces where my experiences were often overlooked or misunderstood. I remember continuously being asked in professional situations if I had a boyfriend, and having to explain.

The author wearing a T-shirt in support of the Woman Life Freedom movement. Photography by May Truong and Armand Digdoyo.

That’s why when people like Cara Delevingne and Jenna Lyons started sharing their stories, it was a significant win for queer female representation in fashion. Jenna Lyons, for example, has a similar story to me. She came out later in life after falling in love with a woman. Unfortunately for her, she was outed by the New York Post before she could tell her family and friends on her own terms.

The feelings of joy I experience every time I learn about a new queer woman in the fashion industry has also made me realize that I, too, have the responsibility to tell my story.

I founded Matte PR, a PR agency representing some of Canada’s top fashion brands and organizations, like Ahiri, Hania Kuzbari Jewelry, INLAND and Toronto Fashion Incubator, in 2016. In the early days of the agency, I was having to come out to colleagues, clients, and collaborators on a weekly basis. It was tiring.

 

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Over time, I made a conscious effort to be more “out” in the workplace — even making it a point to note that Matte PR was queer-owned directly in our company bio. It was liberating not to have to come out to people all the time. Everyone deserves equality, whether they are gay, straight, bi, trans or many of those things at different times. It doesn’t matter if they figured it out years ago, months ago, or while reading this.

Sexuality is a complex spectrum that isn’t easily classified, and it is a fluid and evolving thing for many people. The cultural notion that “I couldn’t change this if I wanted to” is missing a lot of nuance, and it excludes those of us who don’t completely relate. It panders to the idea that being gay is wrong, but because it can’t be helped, must be accepted.

I’m grateful that my experience so far has been mostly positive. The people who have been a part of my story have embraced my identity, but I hope it’s not because they assume I was “born this way.”

Photography by @maytruong_photography and @d.gdoyoCreative direction and production by @feelngoodstudioHair and makeup by @hairbykristjan. Haircut by @triciamcq for @sassoontoronto. Shot on location at @victorysocialclub.

The post I Fell in Love With a Woman After a Lifetime of Dating Men appeared first on FASHION Magazine.



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Wednesday 28 June 2023

Fashion with Trend

If you’re on #BeautyTok, there’s a good chance that within a few minutes of scrolling you’ll come across someone in a lab coat dissecting the ingredient list of the viral SPF you’ve been eyeing. And if you’re a fragrance enthusiast, your FYP is likely flooded with influencers unraveling the mysteries of aroma compounds, or breaking down the history behind an iconic hand soap. Whatever your beauty question is, TikTok creators have the answer.

RELATED: PerfumeTok Made Me Love Fragrance

Ever since the introduction of long-form content on the platform in 2022, an impressive number of real-life beauty experts and researchers have cropped up on the app, delivering thoughtful insights into the industry while keeping us engaged. These are the TikTok creators deep-diving into the world of product development and formulation to show viewers what goes into creating our most beloved beauty items. Of course, TikTok is the place to get inspo for your next mani, learn new beauty hacks and become hypnotized by showy unboxing videos, but now it’s a great educational resource, too. Here, we’re sharing 7 TikTok creators in the beauty space that you should be following if you want to learn something new.

Dr. Michelle Wong

@labmuffinbeautyscience #stitch with @J.C. Dombrowski “Medical grade” skincare products that you can only buy from skin clinics don’t follow different regulations #skintok #medicalgrade #skincaremyths #beautymyths #skincare101 #skincaretips ♬ Monkeys Spinning Monkeys

Known as Lab Muffin Beauty Science, Dr. Wong has been a staple in the online beauty world since starting her blog and YouTube channel over ten years ago. With over 400k followers on both YouTube and Instagram, she’s established herself as a major influencer and is steadily growing on TikTok with 91k followers. On all platforms, you’ll find her sharing her vast knowledge of ingredients and enlightening viewers about the truth behind various beauty claims, like what medical grade skincare really means, and if certain drugstore hair care products are as “toxic” as they are often made out to be. Armed with a scientific background (she has a chemistry PhD and works as a cosmetic chemist), Wong challenges misleading marketing tactics and presents evidence-based explanations to help her followers understand what really works.

Charlotte Palermino

@charlotteparler Replying to @meat_prison #greenscreen could be a lot of things but this sunscreen has some of the older filters #skincare #beauty #spf #kbeauty ♬ original sound – Charlotte Palermino

Dieux co-founder Charlotte Palermino calls herself “your beauty industry fairy godmother,” and honestly, she feels like it. A former Cosmo editor, she’s beloved by her fan base of over 668k combined followers on TikTok and Instagram for her candid, matter-of-fact takes on the beauty industry. As a licensed esthetician, she has the knowledge to back up her opinions, but she often features dermatologists on her platform to support and expand on her hot takes. In addition to covering everything from her distaste for TikTok buzzwords (see: clean girl aesthetic) and why you should take anything you see on the internet with a healthy dose of skepticism, she also shares peeks into her real-life adventures and offers genuine reviews of products she loves.

Javon Ford

@javonford16 #stitch with @Shay #cosmeticchemist #shaysnaturalremedies #diysunscreen #sunscreen #greenscreen ♬ original sound – Javon Ford

L.A.-based Javon Ford is one of our favourite cosmetic chemists on  TikTok who wants you to rethink your multi-step beauty routine. He believes in keeping things simple and effective, going against the grain and urging his followers to focus on what their skin needs rather than chasing the next big thing. But he doesn’t only cover the science behind your favourite skincare and explain why you definitely shouldn’t be replacing your SPF with plant oils. He also touches on topics like the science behind pigments in makeup, tips for caring for textured hair, and even test-drives the most outlandish TikTok beauty hacks so you don’t have to—and he does it all in a thoughtful, entertaining way.

Dr. Aamna Adel

@dermatology.doctor You’ve all heard of retinoids but what do they actually do?? #dermatologist #dermatologydoctor #skincareroutine #skintok #skincaretips #skincare #learnontiktok #retinol #retinoid #pigmentation #acne #acnetreatment #foryou #fyp #fypã‚· ♬ original sound – Dr Adel | Dermatology Doctor

It’s an experience common to so many of us: someone in scrubs is explaining a medical issue while you find yourself gazing into the distance, thinking to yourself, “Can someone please explain this to me like I’m five years old?” If you want to get real skin advice that isn’t filled with science-based jargon that’s hard to keep up with, give Dr. Aamna Adel a follow. The London-based dermatologist shares her wealth of knowledge with her followers and always adds a bit of spice, playing with TikTok trends and creating insightful “derm reacts” videos to debunk common skincare advice.

Dr. Christina Basias Androulakis and Alexis Androulakis

@thelipsticklesbians I kept on seeing this @YSL Beauty Candy Glaze Lip Gloss Stick all over TikTok, and I had so much FOMO that I had to touch it for myself. Perfect opportunity, as usual, during a local @sephora haul. And of course Christina made me play the beauty brain game, where I guess where a product is made! Ultimately I was not surprised where this one was made after touching and feeling the formula, which to me feels super modern and nails a beautiful blend of shine and cushion with a melting sensoriality. The novelty of this formula is a perfect example of when formula meets packaging, where the supported stick allows for this type of melting sensation to take place without being messy. The audible click is a nice accessible add on so folks know how much to propel or repel. Overall I’m impressed! There were none left for me to purchase, but let me know if I should, so I can do a deeper evaluation for y’all if you’re interested! And let me know, what else do you want to see me evaluate? #makeup #beautytok #yslbeauty #yslcandyglaze #beautybraingame #beautyproductevaluationsbyalexis ♬ original sound – Christina & Alexis

Digital creators Dr. Christina Basias Androulakis and Alexis Androulakis are the queer makeup power couple to follow on TikTok. Not only do they run @thelipsticklesbians, but they’re also the duo behind inclusive makeup brand FemPower Beauty. On their TikTok page, the two beauty entrepreneurs engage their fanbase by sharing honest product reviews and talking product drops live from Sephora while playing guessing games with one another and getting into interesting beauty history tidbits. The pair also have a series of interactive beauty showdowns where followers vote on the best products like concealers, bronzers and more.

Emma of Perfumerism

@perfumerism vanilla discoloration explained! #gentlefluiditygold (op: @Emily ♬ original sound – emma🧺👗🫶🫡

If you’re drawn to the infinitely complex world of fragrance, you should probably check out Toronto beauty specialist Emma (@perfumerism). Now a student of ISIPCA Versailles’ postgraduate fragrance program, she gets into the nitty gritty of the science behind your favourite scents, including explaining why certain fragrance compounds can sometimes smell off-putting (like, really off-putting) depending on your body chemistry. Not only that, she reviews everything from luxury perfumes to Zara scents, and shares occasion-specific scent reccos that match all sorts of vibes. Plus, she doesn’t gatekeep when it comes to cool niche scents—and that’s all we ask, really.

Erin Parsons

@erinparsonsmakeup Queen Puabi and her ancient #eyeshadow #greenscreen ♬ original sound – Erin Parsons

Gigi Hadid’s go-to makeup artist, Erin Parsons, is famous for her ability to paint faces exceptionally, but she’s also a hyper-knowledgeable makeup influencer and avid vintage beauty collector, too. With a whopping 2 million followers on TikTok, Parsons creates awe-worthy makeup looks on her page and offers helpful advice for re-creating them at home. She also shares fascinating insights into the history of beauty, replicates iconic celebrity makeup looks and even dares to experiment with retro makeup that may be best left untouched. But she does it anyway, because she’s that committed.

The post Obsessed with the Science Behind Your Fave Beauty Products? Follow These 7 TikTok Creators appeared first on FASHION Magazine.



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Fashion with Trend

One thing you probably didn’t have on your 2023 bingo card? Fast fashion giant Shein rebranding as a sustainable, ethically-minded company. After a viral influencer trip attempting to do just that, the online retailer — known for its staggering product output and shockingly low prices — has drawn even more attention to its murky behind-the-scenes practices.

RELATED: Shein Responds After Undercover Report Alleges Labour Law Violations

This past week, the Chinese company took a crop of content creators to Guangzhou, China to tour some of its warehouses. One video posted to the brand’s TikTok follows influencers as they visit the “Shein Warehouse” where garments are shipped out to buyers. It shows a guided tour through a brightly-lit factory full of pristine self-sufficient machines seamlessly transporting packages. Inspirational music plays in the background while smiling influencers discuss how impressed they are with the high-tech facility.

@shein_us

Get a glimpse of the process of how your purchases are packaged directly from our facility and delivered to your doorstep. Watch as our partners discover the cutting-edge tech that streamlines our operations and receive a hands-on experience in packaging. Stay tuned to the #SHEIN101 series to learn more of what goes on behind the scenes at #SHEIN #SHEINOnTheRoad

♬ original sound – SHEINUS

“I think my biggest takeaway from this trip is to be an independent thinker, get the facts and see it with your own two eyes,” said one of the visiting influencers, Dani Carbonari (who goes by Dani DMC), in a now-deleted video. The content creator, who has nearly 300,000 followers on TikTok, rejected reports of labour violations and waste, describing the company as “developed and complex.” She went on: “There’s a narrative fed to us in the U.S., and I’m one that always likes to be open-minded and seek the truth.”

And, at face value, she’s not wrong — it does look like a perfectly productive, almost utopian business operation. But it’s just one of the 6,000 reported factories Shein uses in China. To Sarah Jay, a sustainability advocate and founder of consulting firm All Earthlings, this is a prime example of greenwashing. She notes all the processes the tour left out, like milling, dying, cutting and sewing. “Shein also skipped the fracking of crude oil, the melting and extrusion of PET pellets [a form of polyester] into thread, the spraying of cotton fields, and numerous other toxic and gruelling fast fashion processes that have been relegated to workers in the Global South, most of whom are women,” Jay says. “Influencers were shown the tip of the fast fashion iceberg — only the very end of the supply chain — the part just before finished garments arrive at their doorsteps.”

Influencers are a key part of Shein’s business model, with nearly 11 billion views on the TikTok hashtag #SheinHaul, and two billion on videos of creators anointing themselves as proud #SheinPartners. With thousands of new items added to the site per day, the company — valued at approximately $64 billion — has reinvented the fast fashion formula by being quicker, cheaper and essentially limitless. From dresses and handbags to niche dog costumes and chicken nugget necklaces (yes, really) Shein makes practically anything you can think of.

This model is inherently unsustainable, says Taylor Brydges, a course instructor at the Centre for Urban Environments (CUE) at the University of Toronto Mississauga who has a decade of experience studying sustainable fashion. “Shein is putting so many garments on the market that are designed to be trendy for a fleeting moment,” she says, noting that they’re cheaply developed and often meant to be worn once. Within this production formula — which Brydges calls “ultra-fast fashion” — the retailer has come under fire for copying smaller designers, having toxic chemicals in its clothing, and lacking transparency on supply chain details.

A 2021 Public Eye report found that Shein workers in Guangzhou were paid low wages for 75-hour work weeks, with only one day off a month and no paid overtime. In 2022, U.K. broadcaster Channel 4 released Inside the Shein Machine, a documentary that sent undercover cameras to Shein factories in China. It reportedly found that workers were making 500 pieces in 24 hours and clocking up to 18-hour days. While producing high volumes to meet shipping deadlines, they were reportedly paid less than four cents per item, and if mistakes were made on a garment, workers could be docked about $14, which is two-thirds of an entire day’s pay. Most recently, on June 12, Global News released an investigation accusing Shein of producing clothes using forced labour.

Shein packages in a factory in front of garment workers
PHOTOGRAPHY COURTESY OF @PANOSPICTURES/PUBLICEYE

In another since-deleted video, Carbonari shared some of the talking points Shein gave her, including that they are “constantly auditing” their manufacturers to make sure they’re complying with labour laws and codes of conduct. But Brydges points to Shein’s self-published sustainability report, which tells a different story. In a 2021 audit, only 2 per cent of factories and warehouses met its workplace standards, with the other 98 per cent falling short. “Their own reporting is showing that their factories and the subcontractors that they’re working with are not aligning with their own codes of conduct,” says Brydges.

@ideservecouture

SHEIN script was scripting so much that I had to embody the SHEIN producer role! This SHEIN influencer trip has to be an very early April Fools joke #shein #influencertrip #fastfashion #fashiontiktok

♬ original sound – ideservecouture

Carbonari has addressed the mounting controversy, saying she should have done more research before promoting the brand. Moral of the story? Even though influencers have immense reach and, well, influence, Brydges notes it’s important to keep in mind they are not investigative journalists. And while the controversy surrounding Shein is not new information, in 2023, it’s perhaps more important than ever to keep talking about. The effects of climate change are pervasive. Garment workers are bearing the brunt of fast fashion. Not to mention, Shein just opened a warehouse in Markham, Ontario — further solidifying its presence in the Canadian market.

In light of the above, Sarah Jay feels encouraged by the controversy surrounding the Shein influencer trip. As consumers, our reactions have power when it comes to holding brands and governments accountable for greenwashing and overproduction, she explains. Her advice? “We must keep our wits about us and scratch our fashion itches with reuse, repair, and rental as often as possible.” Of course, for the average shopper, fast fashion is kinda unavoidable. But when you’re buying a top for $5, it’s admittedly easy to forget where it came from and all the work that went into making it. That’s why, in this era of shopping, awareness is invaluable.

The post Why the Shein Influencer Trip Controversy Matters appeared first on FASHION Magazine.



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